Articles and Advice

How to Tell If a Buyer is Serious

Selling your home involves a lot of time, effort, and often a financial investment. With so much put into this transaction from long before the listing until the final closing paperwork is signed, the last thing you want to do as a seller is waste your time trying to respectfully work with buyers who are not serious about purchasing your home. There's a perfect buyer out there for every home and many more who are willing to negotiate to your advantage, which means it's important to learn how to identify the qualified, motivated buyers from those who are simply telling you what you want to hear.

They are already pre-approved for a mortgage.
Mortgage pre-approval is a sign that a buyer is serious. Pre-approval signifies that they have their finances in order and will be able to afford your home.
They're asking serious, specific questions about the home.
While all prospective buyers will ask at least a handful of questions, keep an ear out for questions that are highly specific. Inquires about yearly property taxes, monthly utility bill averages, and other detailed questions show that they're serious about finding the home that fits their needs.
They are well into their search and can clearly define what they're looking for.
When a buyer can instantly and directly tell you what they're looking for in a home (and what they're not), it demonstrates their seriousness.
Their own home is already up for sale, and they're operating on a timeline.
Some buyers are working against the clock and are highly motivated to close on a new property, especially if their own home is also listed for sale. Selling your home to another seller may also make negotiations run more fluidly.
They're making frequent trips to visit your home.
Once your home makes the shortlist for a buyer, they'll try to schedule as many showings as possible. As their visits become more frequent in short intervals, it means they're getting ready to make an offer on one of their shortlisted homes.
Their real estate agent is constantly keeping in touch with yours.
Follow-ups from open houses are expected, but if a buyer's agent continues to reach out to yours with questions or comments, the buyer is exhibiting a strong interest.
They're already using possessive language.
Listen closely, and you may hear prospective buyers already referring to the home as "theirs." This shows that they already mentally believe that this will be their home soon.
They've made a strong, reasonable offer.
The highest offer isn't always the best offer, especially if it seems too good to be true. A motivated (and frankly, wise) buyer will submit a reasonable offer that they believe is fair to both parties.
They're willing to negotiate on some terms.
While a reasonable offer is a solid indication of their seriousness, including a willingness to negotiate, if necessary, is the cherry on top. A buyer who is already expressing professionalism will likely continue to conduct the transaction with the same demeanor.

Selling your home is a lot smoother of a process when you're only dealing with motivated, qualified buyers. While it's important to be courteous and respectful to every individual who tours your home, it's equally important to expect professionalism and only seriously consider those who are in a position to commit to an offer.

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How to Tell If a Buyer is Serious

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